Meta cookies and measurement

Last updated: 20 October 2026.

Scope of this notice

This notice covers Meta on the main Bar Thomas site pages and, from this update, on Football on TV and After work pages too. The dedicated Football on TV and After work notices and this Meta notice are static and do not load the Pixel. The general notice and Google-choice rules remain available separately.

Who runs the site

The data controller is Bar Thomas di Min Qi Jin, Via Paolo da Sarmeola 1/C, 35030 Sarmeola di Rubano (PD), Italy, VAT IT05390090289. For questions or requests about your data: Minqi@barthomas.it.

What Meta Pixel is for

Only after you make the new Meta choice do we use Meta Pixel to measure Facebook and Instagram ads: one page view after consent and the Directions openings you make. A page view is a diagnostic traffic measure; opening Directions shows an intention to get a route. Neither proves that someone arrived at the bar. This measurement is separate from Google Ads, Google Analytics and voluntary contact through WhatsApp.

What data Meta may process

The Pixel and Meta services may process page and click data, time, browser and device information, IP address, referrer and identifiers in cookies or other storage. Where possible, Meta may link this data to a Meta account under its privacy policy. Our custom event does not include names, email addresses, phone numbers, form contents or WhatsApp messages. Restricting custom fields does not mean that the Pixel processes no personal data.

Choosing and changing your mind

Google and Meta have separate choices. Previous Google acceptance does not enable Meta. Meta acceptances given when this information excluded Football on TV and After work do not enable the new scope: we ask for a new explicit choice for the whole scope, without automatic extension. Previous Meta refusals remain valid. Panels let you save selected options, accept all or reject all. Change Meta under Cookies on the main pages, Football on TV and After work. Withdrawal stops new sends and does not delete data Meta already received.

How we remember your choice

The Meta choice, version, authorised page scope and date are stored for 180 days under bar-thomas-meta-consent-v1. New explicit consent records scope site59-2026-10-20; reading the record does not extend expiry. A missing, expired or accepted choice without the new scope does not authorise the Pixel. Google continues using bar-thomas-consent-v2 and its local-purpose keys under the respective notices.

Meta and data processing

The Pixel recipient is Meta Platforms Ireland Limited. Meta processes data under its own terms and may process it outside the European Economic Area. See Meta’s notices for purposes, retention, transfers and applicable safeguards. This configuration does not enable Conversions API or an additional server-side feed.

Site functions and your rights

Directions, menus and contacts remain available without measurement consent. Main-page panels keep one Google choice; Football on TV and After work let you separate Google statistics, Google ads and Meta. A new explicit choice with Google entirely off, even when Meta is on, withdraws earlier partial Google details on other pages before saving the current choice. New partial Google choices remain local and are read as Google denied on pages with one choice; reading valid choices is unchanged. Reject all also withdraws Meta across the whole scope. For data requests, write to Minqi@barthomas.it and see the rights in the general notice.

Further information

General and Google privacy notice

Meta privacy policy

Meta cookies policy